Logo Identity Case Study

CLIK CLIK BANG

This logo was created after I previously worked with the client on Trinity Telecom. When they launched CLIK CLIK BANG in Arizona, they brought me back to develop the new identity. What started with the logo eventually grew into a full visual system used throughout the store, marketing, social media, packaging, merchandise and events.

See The Trinity Telecom Logo →

01 / Identity

Final Logo System

The final logo system includes three versions of the identity: CLIK CLIK Bang Firearms, CLIK CLIK Bang and the iconic B symbol. Each version was created in red, black and white so the brand could work across different backgrounds and applications.

ClientCLIK CLIK BANG
Logo TypeText-Based Logo
ServicesLogo Design & Brand Identity
DeliverablesLogo System, Variations & Brand Applications
CLIK CLIK Bang Firearms red logo
CLIK CLIK BANG FIREARMS/RED
CLIK CLIK Bang Firearms black logo
CLIK CLIK BANG FIREARMS/BLACK
CLIK CLIK Bang Firearms white logo
CLIK CLIK BANG FIREARMS/WHITE
CLIK CLIK Bang red logo
CLIK CLIK BANG/RED
CLIK CLIK Bang black logo
CLIK CLIK BANG/BLACK
CLIK CLIK Bang white logo
CLIK CLIK BANG/WHITE
CLIK CLIK Bang iconic B symbol in red
CLIK CLIK BANG SYMBOL/RED
CLIK CLIK Bang iconic B symbol in black
CLIK CLIK BANG SYMBOL/BLACK
CLIK CLIK Bang iconic B symbol in white
CLIK CLIK BANG SYMBOL/WHITE
CLIK CLIK BANG logo set and color palette
Logo Set and Color System
02 / Brand Application

Logos In Use

The logo was designed to work beyond the screen. It was used throughout the brand on storefront signage, packaging and other real world applications.

CLIK CLIK BANG storefront during the day
Storefront Day
CLIK CLIK BANG storefront at night
Storefront Night
CLIK CLIK BANG logo used on original packaging
Original Packaging
03 / Marketing

Store Opening Campaign

For the store opening, I created a printed flyer along with a series of social media graphics to help introduce the brand and promote the opening.

CLIK CLIK BANG store opening flyer front
Opening Flyer Front
CLIK CLIK BANG store opening flyer back
Opening Flyer Back
Store Opening Social Graphics
04 / Event Campaign

Bang N Buy

The CLIK CLIK BANG identity was also used to promote the Bang N Buy event. I created graphics for the event announcement, food trucks, raffles, featured guests, vendors and sponsors.

Bang N Buy teaser campaign graphic
Bang N Buy event identity graphic
Bang N Buy food trucks and raffle promotion
Bang N Buy Bang Out promotion
Bang N Buy Black Rambo featured guest graphic
Bang N Buy Nina De La Flores featured guest graphic
Bang N Buy Method Endeavors featured guest graphic
Bang N Buy vendors and sponsors graphic
05 / Complete System

From Logo To Brand Experience

CLIK CLIK BANG grew from a logo into a complete visual identity that could be used consistently across the storefront, print, social media, packaging, merchandise and events.

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